Address:
No.58, Fourth Ring Road,
North. 12th Floor, Lixiang International Building, Beijing 100080,
PRC.
Tel : (86-10) 8262 1188
Fax :
Website: www.baidu.com.cn
Sector: Internet &
Media
Tech: Proprietary
Biz Model: Search Engine
Market: International
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Baidu was founded in 2000 and rapidly became the best
known Internet search engine in China. Tapping on China s
growing online, it is currently ranked number one in
China and ranked number 7 in terms of traffic / page
views.
Baidu offers webpage, image, MP3 and local search functionalities.
Pay per click (online advertising) is the major source
of revenue, approximately 70%. Other revenues are generated
from the sale of enterprise software and licensing fees.
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